Via ‘Trackers’ additional information can be added to a hyperlink in order for the hyperlink to be recognized in other/external systems.
When opening the ‘Global settings’ menu the first tab, ‘Trackers’, is opened. The first time this tab is opened it will be empty. Click the ‘Add a new tracker’ button in order to add a new tracker. Trackers previously added are displayed on this tab.
When adding a new tracker it is mandatory to enter a code and description. Providing a query path is optional. Then one or more parameters can be added to the tracker.
In the field behind ‘Query path’ a value can be provided that will be added as a tracker to the URL.
When, for example, tracking/123456 is provided the URL https://www.ternair.com will look like https://www.ternair.com?tracking/123456, when the GOOGLEANALYTICS tracker is selected in the settings of the e-mail block.
When adding a parameter a key and value need to be provided. A value can contain one of the default variables (~CampaignCode~, ~CampaignDescription~, ~SelectionCode~, ~SelectionDescription~, ~BlockDescription~) or an entity.
When using an entity (for example [e-mail] or [rundate]) this field must be mapped in the settings of the e-mail block.
A tracker wildcard can be used to automatically add a tracker to a hyperlink when the hyperlink contains the specified wildcard value. When the wildcard https://www.ternair.com/* is set you can then select one or more trackers form the drop-down list ‘Trackers to assign’ that must be applied when a hyperlink in an e-mail begins with https://www.ternair.com/. By using an asterisk (*) before and/or after a wildcard partial matches can be defined.